To grow a valuable business – one you can sell – you need to set up your company so that it is no longer reliant on you. This can be easier said than done, especially when, such as a PR consultant or plumber, what you are selling is your expertise. Scaling Knowledge To scale up […]
Using Google Surveys to Validate Your Idea and Market

Want to save yourself a ton of time, money, and headache? Then validate your idea and market fit before getting too tied to your specifics. Easy to say, harder to do, right? I figured you might think that – because I’ve heard it before. Over and over. So here’s just one of several ways to […]
Business, founders, growth, marketing, sales, small business, Startup, ventureBeware the Vanity Metrics
Very few things get improved that don’t get measured. Metrics are important. How do you know if you’re making progress or if you’re falling behind without metrics? Some people like raw numbers and some people like charts and graphs. Make sure you are measuring the “right” things though. It is very easy to track and […]
Business, growth, marketing, small business, Startup, ventureThoughts on Scaling Customer Acquisition
In addition to making sure you have momentum, you should understand your customer acquisition process. The customer acquisition plan/process can very well make the difference between scaling or not, success or failure. A very basic exercise that you should clearly understand as a business founder/owner/leader, and one that you may need to adequately communicate to any potential […]
angel, Business, Finance, founders, growth, Investing, scaling, startupsHow To Get Some of Your First Users/Clients – Community
When you are just starting up your venture you’ll likely be anxious to get your first few clients, and at the lowest cost possible. What I recommend to startups that I mentor is to be sure you hit the low-hanging fruit first. One thing to do is some very basic SEO optimization so people can […]
angel, customers, growth, sales, Startup